Posted by: Gen V. Caracena

All women come in different body size, shape, colour and age. Our uniqueness makes us beautiful.  Regardless of age, race, and body type whether fat, thin, in between, curvy, not curvy, in between, or whatever, we are all consumers – the very essence of the fashion industry.  And as consumers, women should be fairly and realistically represented in the world of fashion by models of all walks.

Let me share to you this PETITION addressed to plus size retail brands, to read as follows:

Plus Size Retail Brands:  Start Using Fashion Models We Can Relate To!

“As your consumer, it’s important that we relate to the images you send out via your advertising. Although, the fashion models you use are beautiful, we’d love to see them curvier as well! We want to see someone who looks like us. We are not all US sizes 12/14. Some of us are 16′s, 18′s, 20′s, 22′s, 24′s etc…

We’d also like to see a more diverse use of models. Your consumers are not only one race or skin shade. We are a wide range of beautiful cultures, races, and colors!

We don’t want to hear the excuses about supposed “findings” or “research.” Not only has the plus size fashion industry changed, so have we…your customers. Please start using models we can relate to!”

Log on to Change.org or CLICK HERE to sign the peitition.